Help Center/ Cognitive Engagement Center/ User Guide/ Tenant Administrator Guide/ Making Intelligent Outbound Calls/ Managing Multimedia Marketing
Updated on 2023-10-12 GMT+08:00
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Managing Multimedia Marketing

The AICC provides a multimedia marketing platform for enterprises and supports the following marketing modes.

Table 1 Multimedia marketing modes

Task Type

Agent Participation (Yes/No)

Application Scenario

Advantages

SMS marketing task

No

Activities such as SMS return visit and marketing.

This method is cost-effective, because agent participation is not required.

Email marketing task

No

Activities such as email promotion, notification, and return visit.

This method is cost-effective, because agent participation is not required.

WhatsApp marketing task

No

WhatsApp promotional activities and WhatsApp channel notifications.

This method is cost-effective, because agent participation is not required.

You can create and manage multimedia marketing tasks for target customers.