Help Center/ Customer Engagement Center/ User Guide/ Tenant Administrator Guide/ Making Intelligent Outbound Calls/ Managing Multimedia Marketing/ Configuring Multimedia Marketing Data
Updated on 2025-11-07 GMT+08:00
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Configuring Multimedia Marketing Data

Marketing data of multimedia marketing tasks can be added one by one or imported in batches. Data of the multimedia marketing tasks of the care type is imported by obtaining poor-QoE users from the SmartCare system through scheduled tasks.

Importing Marketing Data in Batches

  1. Sign in to the AICC as a tenant administrator and choose Outbound Call > mMarketing.
  2. If the marketing activity is in draft or suspended state, click Import Data. You can import data by file or by server.

    Figure 1 Multimedia data import page

    If you select the import mode using a template, click Download Marketing Data Template. The following figure shows the preconfigured template. Add marketing data by row in the template.

    If you select the import mode using a rule, the file is imported based on the configured rule.

    Figure 2 SMS import template
    Figure 3 Email import template
    Figure 4 WhatsApp import template
    1. Set the cell format of the file to be imported to text. If you import data using a file, a maximum of 50,000 records can be imported at a time. If you import data using a server, a maximum of 2,000,000 records can be imported at a time. It is recommended that a maximum of 50,000 records be imported at a time. Otherwise, the outbound call rate may be affected.
    2. The import template to be downloaded has the corresponding variables only when the template selected for a marketing task has variables.
    3. The format of Recipient Number is restricted by the tenant parameters Minimum length of outbound customer number, Maximum length of outbound customer number, The begin digits of the customer number, International Crown Code, and International area code. These parameters are set under Configuration Center > System Management > Tenant Parameter.

  3. In the Import Marketing Data dialog box, set the required parameters, select the file prepared in the previous step, and click OK.
  4. Click Import Result to view the import result, that is, the numbers of records that are successfully imported and that fail to be imported. Click the value in the Number of Failed Records column to download and view the failed outbound call data, and click the value in the Number of Duplicate Records column to download and view the duplicate outbound call data.

Adding Marketing Data Records One by One

  1. Choose Outbound Call > mMarketing and click Import Data in the Operation column.
  2. Click Add and enter the recipient number in the text box. Click Set Variable in the Operation column and set the variable. If the marketing mode of a marketing task is WhatsApp, you can add an agent to follow up the customer's known issues, as shown in Figure 6.

    Figure 5 Page for adding the multimedia marketing data
    Figure 6 Importing WhatsApp marketing data

  3. Click Save.
  4. (Optional) Click Edit to change the recipient number, and reconfigure the variable for the configured multimedia marketing data.

Importing Marketing Data Using Scheduled Tasks (Multimedia Marketing Tasks of the Care Type)

  1. Contact the system administrator to sign in to the AICC, choose Call Center > Tenant Management, and enable the SmartCare feature for the tenant space.
  2. Sign in to the AICC as a tenant administrator, choose Outbound Call > mMarketing, and create a multimedia marketing task of the care type. For details, see Configuring Multimedia Marketing Tasks.
  3. Click View in the Operation column of the multimedia marketing task of the care type to view the poor-QoE data imported by scheduled tasks.

    The number of poor-QoE customers (including customers in data and voice scenarios) obtained every day is restricted by the system parameter Maximum number of caring users. Modification to this parameter does not take effect immediately. Wait for 1 hour.

  4. Select a recipient number and click Delete to delete the number. Click Edit to modify the recipient number.