What Are the Rules for SMS Barring?
SMS content must be reviewed to ensure that the content does not violate any national laws or regulations.
If any violations are found, there may be notifications, warnings, or even penalties, such as freezing of some prepaid balances and account suspension.
Definition of Violations
- Violation rating: minor
- A Chinese mainland SMS does not contain a signature or the signature is different from the registered signature.
- Non-real-time SMSs are sent outside the hours of 08:00 and 22:00, and more than 100 SMSs are sent.
- Violation rating: major
- No unsubscription method is provided for membership SMSs.
- Industry SMSs are sent to users without their consent.
- The delivered SMS content is inconsistent with the registered content or the link in the delivered SMS is inconsistent with the registered one
- The industry channel is used to send promotion SMS content (including the industry SMS or verification code plus marketing promotion content).
- A large number of minor violations occur at the same time, or three consecutive minor violations occur.
- Violation rating: critical
- A user has unsubscribed from a service, but SMSs are still sent to this user.
- A large number of major violations occur at the same time, or three consecutive major violations occur.
- Junk SMSs are sent.
- Users make complaints and the complaints are valid.
Penalty Rules
Violation |
Severity |
Solution |
|---|---|---|
There are service violations but no complaints. |
Minor |
Remind the personnel to rectify the problem in time. |
The industry channel was used to send promotional SMSs. |
Major |
Suspend the subaccount and rectify the service. The subaccount can be enabled only after the service is approved. |
The monthly complaint rate reaches 0.25/1,000,000. |
Major |
Warn and freeze some prepayment of the corresponding service port as a deposit. If no new complaints are registered, the deposit will be released the following month. |
The monthly complaint rate reaches 0.4/1,000,000. |
Critical |
Suspend the subaccount and rectify the service. The subaccount can be enabled only after the service is approved. |
One complaint is sent to the Ministry of Industry and Information Technology. |
Major |
If a complaint about promotional SMSs is sent to the 12321 center of the Ministry of Industry and Information Technology, the channel must be closed. |
Others FAQs
- What Are the Rules for SMS Barring?
- Can Message & SMS Resources Be Transferred Across Accounts?
- Can I Use the Message & SMS Service in Other Cloud Services (Such as Cloudsite Service) If Another Account Has Enabled the Message & SMS Service?
- Can I Migrate SMS Templates and Signatures Archived on a Third-Party Cloud Platform to HUAWEI CLOUD?
- Can I Use Huawei Cloud Message & SMS When My Services Are Deployed on Other Cloud Platforms?
- How Do I Enable the Message & SMS Service Again After It Is Disabled Due to Arrears?
- Are There Any Requirements on the Format of the Number File to Be Imported When Using the Group Message Assistant?
- Are There Any Requirements on the Format of the Mobile Numbers Entered When Calling APIs to Send SMSs?
- Where Are Message & SMS Servers Deployed?
- How Long Is the Test Signature and Template Valid for? (Chinese Mainland SMS)
- How Do I Query SMS Messages Replied by Subscribers (Uplink SMS Messages)? (Chinese Mainland SMS)
- How Do I Use a Test Signature and Template? (Chinese Mainland SMS)
- How Can I Associate a Downlink SMS with an Uplink SMS? (Chinese Mainland SMS)
- Is the Downlink SMS ID the Same as the Uplink SMS ID? (Chinese Mainland SMS)
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